Sharon Younger, President
Sharon Younger is President and founder of Younger Associates, LLC, an economic research and strategic planning firm that provides services to businesses, economic development organizations and transportation agencies.
Dr. Younger has twenty-five years of experience in her field and is a frequent speaker at national conferences for professional organizations. She is an instructor for the Economic Development Institute, University of Oklahoma, Auburn University, University of Tennessee and CETYS University in Mexico.
Before founding Younger Associates, Dr. Younger was an associate professor of market research and advertising at Union University where she launched and became director of the university’s Center for Business and Economic Services. Prior to her work at Union University, Dr. Younger worked in market research for the Allied-Signal Corporation.
Dr. Younger managed the Public Involvement Program for the Tennessee Department of Transportation’s Long-Range Transportation Plan, the first statewide 25-year multi-modal plan in Tennessee. As Public Involvement Lead Consultant, she planned and implemented the statewide public and stakeholder meetings; and public outreach strategy. Additionally, Younger Associates was charged with the development of the final plan document.
She has worked with the Tennessee Valley Authority (TVA) to develop successful strategies for recruiting the plastics and automotive industries into the region. Also for TVA, she conducted a potential freight movement for the Port of Cates Landing Industrial Park in Tennessee.
The firm worked with TVA to analyze the economic impact of the MegaSite program by analyzing the activity in five MegaSites and the strategies for developing two additional Megasites.
Recognized nationally as a leading researcher in the field of demographic and labor market analysis, Dr. Younger and her firm have successfully completed regional and statewide labor market analyses for clients in twenty-three states.
In a project funded by the U.S. Trade Development Agency, Dr. Younger worked with the Republic of Cameroon to develop a feasibility plan to attract the World Bank and other international financing initiatives for the development of a deepwater port in the city of Limbe.
The staff at Younger Associates advises a number of economic development agencies and industrial development boards on an ongoing basis in strategic planning, strategic communications with location consultants and prospects, evaluating incentives and conducting economic impact analyses.
Sharon Younger leads the Younger Associates strategic communications division combining expert market strategies with top notch creative services. This well-balanced approach has a proven track record evidenced by the growth and successes of the firm’s clients.
The firm’ strategic communications division has a history of delivering successful results to economic development entities. This division focuses on the effective implementation of economic development marketing and communication strategies.
Dr. Younger has led strategic planning and target industry analyses for a wide range of communities and economic development agencies including Chattanooga, TN, Bradeton, FL, Memphis Regional Economic Development Council (52 County Region), Campbellsville, KY, West Tennessee Industrial Association, North Mississippi Economic Alliance, Bastrop, LA, Titpton County, TN, Crossroads Coalition, AR.